Mascara Project: NYC Hi Def
I was super excited about this Mascara, only becasue of all of the hype I've been hearing, and I didn't want to build it up in my head and then be all bummed if I hated it.
NYC Promises:
Volumizing & defining. Up to 70% lash lift & 10X volume. Immediate long lasting wide eye effect. Dual response technology lengthens lashes up to 60% and lifts lashes up to 70%. DuoPlay Complex with Panthenol & Vitamin E strengthens lashes and helps to keep them supple. Moisture resistant technology helps to keep lashes lifted. Flake-proof. Smudge-proof.
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| This is what it looks like in the store, notice the funky brush. |
So, I think I like it. The brush totally took some time to get used to, it really doesn't have soft long bristles, so you have to get ubber close to your eye lashes. I am not sure that I would call it "high definition" but I did notice that it had nice staying power, at the end of a long 13 hour day, my lashes still looked great. My lipstick and eye shadow, notsomuch. Not a fan of how it photographed though.
It washed off with soap and water as well as tiny bit of towel action. It didn't clump or flake. I am sort of impressed, considering it's one of the cheapest mascara's I purchased. (Less than $5)
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| Left Eye is Nekked Right Eye, with NYC Hi Def |
Cost: $4.99 Regularly (on Sale at Target $2.49)




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